Monetization Form
Getting artist’s tracks monetized is an important part of an artist’s career. It helps them get paid off their music. The current Monetization flow resides on our sister site, SoundCloud For Artists. Since it’s only accessible on our sister site, a huge portion of our SoundCloud.com user base doesn’t know about it and therefore doesn’t utilize our services. In addition, the Monetization experience on SoundCloud For Artists is pretty outdated and doesn’t follow updated UX best practices or modern form design principles.
Duration: 3 months
Team: Bri Glass (Project Manager), Stephen Blake (Design manager), Tommy Barth (Engineering manager), Jessica Von Hertsenberg (Com-ops team representative), Maria Waldkirch (Com-ops team representative)
Role: Design lead, Competitive analysis, internal audits, UX research, UI/UX design, prototyping, Figma components, copywriting, QA-ing, Bug bashing
Problem Area
Monetizing tracks can be a confusing and daunting tasks for artists, especially artists just starting out in their artist journey- which a big portion of our user base on SoundCloud. Our goal is to provide artist with the resources and knowledge they need to be successful with their music.
How might we create a simple, guided, and seamless Monetization flow to to help artists get paid as soon as possible?
Existing design
The current state of the Monetization form in production.
Through running an internal audit, a few core issues were identified:
Confusing entry point: Since our monetization form currently exists on our sister site, artists.soundcloud.com, it’s quite difficult to get to this page from SoundCloud.com.
Overwhelming form: The current form is cluttered, does not provide any guidance or education, and lacks information hierarchy.
Poor UX: The form fields, inputs, and micro-interactions within this form are confusing and do not follow modern UX form best practices. In addition, the existing form has strange error validation.
